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designers.thinkers.do-ers.

At ninety two, we are dedicated to creating value for our clients—with a background in design and intense attention to detail, we create hard-hitting wins for brands.

We're listeners, problem solvers, and creative thinkers—but above all, we're partners, because communication is the key to a successful brand.

Based in Rochester, NY, we build brand-to-market capability — strategy, identity, websites, fleet graphics, signage, production, campaigns, and rollout support across Upstate New York and beyond.

culture

our values.

excellence.

how you do something is how you do everything.

swag.

dripping from every design, stroke, and creative print.

detail.

undivided attention down to the smallest mark.

creativity.

we zig, they zag.

fun.

who said you have to grow up?

collaborate.

two colors are better than one.

dependable.

the partner you can walk away from and come back to.

independent.

we move freely, boldly, and proud.

our impact.

years of experience

0+

Yes, three of those years include crayons and colored pencils. Design is in our blood.

logos

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Probably more, too busy designing to count.

brands

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Powerful, synergetic, bold, and proudly speaking to those who matter most.

happy clients

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Most of which have outgrown us (still rocking our designs).

major cities

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From Eastern Europe to Western New York—inspiration is the best business expense.

key partnerships

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The kind of partners we dreamed of working with when we were younger.

our experience.

  • Birddogs
  • Anheuser-Busch
  • Google
  • Entercom
  • Hulu
  • MLB
  • Morrell Builders
  • Netflix
  • LG
  • Neutrogena
  • Roswell Park
  • Starbucks
  • Pluto TV
  • DoorDash
  • Paramount+
  • Frontier
  • FTS
  • The Inde Studio
  • Tin Cup Social
  • Delta
  • Woodlawn Distilling
  • Paycom
  • Grist
  • 1827 Lounge
  • Rare Beauty
  • Pepsi
  • Van Cleef & Arpels

clients

what they say.

The branding materials created by ninety two have received rave reviews from both our employees and customers. Their strategic approach and beautiful design have helped reinforce our brand identity and messaging.

Birddogs

let's talk about you.

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“the goal of design is to raise the expectation of what design can be.”
— Paula Scher