01
launchevent.
Wall and floor vinyl, shelving signage, and print — installed for Rare Beauty's retail launch.
experiential branding.
Rare Beauty by Selena Gomez launched True to Myself Tinted and Pressed Finishing Powder with experiential branding by ninety two — vinyl, shelving signage, print, and install.
rare beauty.
experiential branding.
Design, Printing, and Installation
Rare Beauty by Selena Gomez launched True to Myself Tinted and Pressed Finishing Powder with experiential branding by ninety two — vinyl, shelving signage, print, and install.
- Design, Printing, and Installation
- cosmetics.
- August 2024
act i — retail
product launch.
Launch event branding for True to Myself Tinted and Pressed Finishing Powder.
the challenge
brief & stakes.
Rare Beauty by Selena Gomez launched True to Myself Tinted and Pressed Finishing Powder with experiential branding by ninety two — vinyl, shelving signage, print, and install.
the solution
creative direction.
Rare Beauty partnered with ninety two on layout design and production — from strategy through production.
the approach
strategy to shelf.
ninety two: Design, Printing, and Installation
Rare Beauty by Selena Gomez launched True to Myself Tinted and Pressed Finishing Powder with experiential branding by ninety two — vinyl, shelving signage, print, and install.
impact.
Aug 2024
experiential launch event production
ninety two
- strategy & creative direction
- ninety two
- design & production
- ninety two
- client
- Rare Beauty
